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Integrated Marketing Campaign for the Launch of Degrees+, an EdTech startup from the co-founder of MasterClass, is on a mission to increase access to high-quality college education and dramatically reduce student debt.


Outlier partnered with nonprofit Golden Gate University to launch Degrees+, online degree programs that can be fully funded with a Pell Grant. I wrote copy for an integrated marketing campaign that embodied Outlier's optimistic and empathetic brand voice.

Program Brochures

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Degrees+ Business Admin Brochure Cover.png
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Website Copy


National TV Ad

Social Media Ads

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Blog Posts

Email Onboarding Series

Onboarding Email Series 1
Onboarding Email Series 2
Onboarding Email Series 3
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Sara is easily among the best copywriters and overall creative partners I've worked with in my 20+ year career. She's full of great ideas, has a subtle mastery of voice and tone, and adapts to complex, rapidly changing information.

Dan Reiss
Creative Director,
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