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Write Memorable Copy Using the Rhyme-as-Reason Effect

Discover why rhymes are memorable, persuasive, and trustworthy. And learn how to harness the rhyme-as-reason effect in your copywriting.

Jul 1, 20231 min read

Learn how nonprofit storytelling can use the singularity effect to overcome apathy and engage people with social causes.

Apr 21, 20231 min read

Everybody loves a good sale. But why? Learn how price anchoring creates this feeling and how it can help your nonprofit raise more money.

Mar 24, 20232 min read

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