Oct 94 minCopywriting5 Benefits of Hiring a Freelance CopywriterThinking about hiring a freelance copywriter? Explore 5 reasons why a freelance copywriter can be a smart investment for your brand.
Jul 11 minCopywritingWrite Memorable Copy Using the Rhyme-as-Reason EffectDiscover why rhymes are memorable, persuasive, and trustworthy. And learn how to harness the rhyme-as-reason effect in your copywriting.
Jun 135 minEditingHyphens and Dashes: What's the Difference and How to Use ThemHyphens, en dashes, and em dashes can be confusing. Understand the differences and how to use this punctuation for clear, engaging writing.
May 317 minMarketing PsychologySocial Proof for Social GoodSocial proof elevates trust in your organization and boosts support. Explore 5 types of social proof and examples of how to use it.
Apr 211 minMarketing PsychologyThe Singularity Effect: How Storytelling Engages Human CompassionLearn how nonprofit storytelling can use the singularity effect to overcome apathy and engage people with social causes.
Apr 116 minCopywriting11 Free Copywriting Tools to Help You Write Smarter, Not HarderStreamline your writing process with 11 free copywriting tools. Whether you need inspiration or help with editing, there's a tool for you.
Mar 155 minCopywritingThe Power of a Single Word in Nonprofit CopywritingOne word can transform your message's meaning and impact. Discover how word choice can help you create compelling messages for social good.